Don't do this at home

Sunday, February 11, 2007

As EDPros we have all been exposed to the whacky idea.

If the idea sounds goofy, chances are it is.

Here's an example of how a newspaper in New York is trying to raise the alarm on a promoter of an indoor ski mountain. Read more.

My favorite goofy scheme came to me out of Shreveport, Louisiana. A city councilman faxed me a proposal that he wanted evaluated. The promoter wanted the city to invest $1.5 million into a shopping mall that would be floated on pontoons in the Red River.

(Another good one: A friend, EDPro Jim Purgerson, once told me of a promoter who walked into his office wanting some incentives to start a business manufacturing topless sandals.)

posted by Ed Morrison |

Subscribe with Bloglines

Creative Commons License
This work is licensed under a Creative Commons License.
The Web EDPro Weblog