Building a quality place in a small town

Saturday, November 30, 2002

A quality place represents one essential element for building an innovation economy. In small towns this can be tough, but it is possible. Small towns in Oklahoma are discovering the value of their uniqueness. And that's a good place to start. Read more. Go

The natural outgrowth of this strategy is to develop tourism as an economic development engine. But there are other benefits, as well. With a quality place, smart people are less likely to leave, and more are likely to move in.

The challenge comes down to leadership and civic vision. Can you come together on vision of what makes your small town unique? What makes this vision valuable to people? Think of your small town as a stage set. What elements of this stage set make the experience memorable or different?

Next think about assets. What are the assets that could bring people in (first as tourists, later as residents)? Any economic development plan must play to your assets, so you need to understand these assets clearly. Finally, can you isolate "do-able" projects that build on these assets? That's where you start.

These are the lessons of the Oklahoma towns that are growing.

posted by Ed Morrison |

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