Generating positive news coverage

Tuesday, April 08, 2003

EDPros face a challenge in generating a steady stream of positive news stories. These stories are important for a couple of reasons. First, they improve and deepen a community's sense of itself. Second, they help educate and inform people about the dynamics of economic development.

Here's an idea you can promote to the editors and publisher of your local paper. Each Monday, the Quad City Times in Davenport, Iowa publishes an article on a neighborhood. (The Quad City region is located along the Mississippi River in Western Illinois and Eastern Iowa.) This editorial explains the paper's reasoning. Use the same arguments with your local folks.

posted by Ed Morrison |

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