Greater Georgia: A model of collaboration and branding

Thursday, June 12, 2003

EDPro News subscriber Brian Quinsey sent me an e-mail last week to suggest Greater Georgia as a model for other states to follow.

Greater Georgia represents a collaboration among the state's second tier cities: Columbus, Savannah, Macon and Augusta.

According to Brian: "Through this effort the four communities have been able to market themselves (and each other) to site selection consultants. They have coordinated visits to consultants and hosted a reception and luncheon in NYC. The Georgia Department of Industry, Trade & Tourism has endorsed this initiative. The consultants were very impressed with the collaboration."

Yesterday's news carries a story about how Greater Georgia is connecting these cities to research centers in the European Union. The goal is to strengthen the research and technology base within the state.

Learn more.

posted by Ed Morrison |

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