Denver works on its brand

Monday, September 29, 2003

Denver's mayor wants to define a clearer image for Denver's brand.
Learn more.

As one observer rightly notes, to brand Denver, "You need a very small group of people with a lot of passion to pursue it rigorously, and to reward those who get on board and find ways to pressure those who are not enthusiastic to participate."

They might look at how Pittsburgh has approached the challenge. Learn more.

posted by Ed Morrison |

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