Boeing update

Saturday, November 29, 2003

The Boeing deal has split the site selectors into two camps.

The first group sees the site selection process as a way to extract concessions from Washington State. (A stratagem that worked.) The second group believes that the process is legitimate, and that Boeing will likely locate production where costs are lower.

(In my view, the first group has it right: Boeing has excess production facilities in Everett, an established labor pool, stable supplier relationships, and a huge concession package from the State.

The labor content in the final 7E7 is likely to be relatively small, since final assembly will be from component parts. Labor cost differentials will not matter much. Nor will other business costs, which comprise a small fraction of total costs.

Boeing is trying to become the Dell Computers of commercial aircraft. With the 7E7, it is developing a new low-cost, process manufacturing model. This challenge is already formidable. Successful implementation of "Six Sigma" will matter more to Boeing than relative business climates.

Further, the design headquarters for the plane will be in Washington. Say what you will about "virtual" corporations and CAD/CAM: face-to-face collaboration between design engineers and and production engineers on the shop floor still matters.

Speed also favors Everett. This project carries enough risk as it is. Why should Boeing increase the project risk with a greenfield assembly operation?)

Read more. Meanwhile, Boeing officials continue to roll out details of how the 7E7 will be built. Read more.

posted by Ed Morrison |

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